Offset Printing
Therefore, the offset printing is far superior to digital, as it achieves 7200 dpi printing, which greatly noticeable when printing large areas of color (100% full), and can print spot colors (Pantone, Gold, Silver ) ensuring consistent print quality and durable.
However, offset printing machines require millions of monstrous size, whose implementation is already an important initial fixed cost, the “cost of entry into machine”, so the offset is not suitable for short runs or urgent.
Why choose offset printing, digital printing face?
The best price per unit. A roll of thousands of units will be incredibly cheaper than digital offset (cents per copy), indeed a larger number of copies, the lower the unit cost offset. Of course, you’ll start minimum fixed costs (imagesetters, etc.), but quickly offset when printing multiple copies.
Printing high quality. Forget the banding and irregularity of digital printing!. In offset printing quality is spectacular!
Pantone and special inks. Offset printing allows you to control the Pantone (exact color), using special inks like gold and silver, apply varnish, etc..
In return offset printing is not suitable for printing small quantities, or urgent print variable data printing.
If this is what you need, choose digital printing.
Offset printing is best for printing + 1,000 units quantities., Seek high-quality printing, or using special inks and finishes. (Provided, of course, you do not need a super fast printing!)
* 10,000 flyers advertising printing
* 5000 print catalog or brochure